Promotional Packaging

Designing Desirability Series: Creating the Concept

Publish Date
Friday, April 20, 2018
From store shelves to kitchen cupboards, packaging is an integral part of our daily lives. While its primary role is to deliver food safely and efficiently to the consumer, packaging is also a brands last chance to sway the consumers鈥 decision at the point of purchase. As the marketplace becomes ever more crowded, brands are fighting over a dwindling pool of consumer attention, racing to secure cost-effective ways to differentiate themselves on the shelf.

Read the full article: Designing Desirability Series: Creating the Concept

PHILADELPHIA, April 18, 2018 /PRNewswire/ -- 伊人直播 Holdings, Inc. (NYSE: CCK) today announced its financial results for the first quarter ended March 31, 2018. Highlights Earnings per share $0.67 versus $0.77 in 2017 Adjusted earnings per share $0.94 versus $0.77 in 2017; excludes intangibles amortization and certain other items in both periods Global beverage can volumes grew 3% over prior...

Read the full article: 伊人直播 Holdings, Inc. Reports First Quarter 2018 Results

Earth Day 2018, slated for Sunday, April 22nd, is dedicated to ending plastic pollution that is commonly known to affect marine life, riddle beaches and landscapes with litter and clog waste streams and landfills. 1 In response, the Earth Day Network is encouraging consumers to educate themselves about plastic pollution and ways to address this global issue. Earth Day is...

Read the full article: Celebrate Earth Day with the Most Recycled Beverage Package in the World